The global OTR Tire market is projected to grow from USD 4.8 billion in 2024 to USD 7.0 billion by 2030 at a CAGR of 6.5%. The growing demand for heavy machinery in construction, mining, and agriculture, coupled with increasing infrastructure projects worldwide, is driving the expansion of the OTR tire market. Additionally, advancements in tire technology, such as enhanced durability and tread designs, fuel market growth by improving efficiency and reducing downtime for equipment operators.
Market Dynamics
DRIVER: Growing aftermarket sales
They demand working conditions in their respective industries worldwide for mining, construction, and agricultural vehicles to favor tire aftermarket sales. The aftermarket tire market has benefited from increased equipment maintenance and servicing awareness. The farming industry has become more mechanized, which has raised sales of mechanized parts and equipment and driven up demand for aftermarket tires. Rolling conditions mainly influence tire longevity. Tires used in industrial and agricultural equipment suffer increased wear and tear due to roadways and uneven terrain: hard braking, rapid acceleration, and oversized loads impact tire lifespan in mining and construction areas. The tread depth is specified by each OTR tire manufacturer, with surface quality being a significant factor. For sand and asphalt surfaces, tires with 100% tread depth and traction pattern are utilized; for rocky or severe terrain, tires with 150% to 250% tread depth are recommended. Consumer preferences for OTR tire replacement could be more consistent since major OE brands offer a large selection of pricey OTR tires.
OPPORTUNITY: Retreading of OTR Tires
OTR tire life can be increased via retreading. After a thorough inspection, this procedure replaces the worn-out tire tread with a new one. After applying a fresh tread layer with an adhesive layer over the old, buffed tires, the mold cure, also known as pre-cure, is completed. These tires are economical; compared to creating new tires, they save between 30% and 50% of the cost and labor. Retreading is a sustainable option that supports environmental protection laws. Compared to producing new tires, it helps cut emissions and the 740 liters of oil needed to manufacture one tire unit. Numerous retread tire manufacturers have gotten in touch to raise understanding of the retreading process and to facilitate tire remolding when fleet owners’ tires wear out. By reusing tires, such programs might lessen the amount of old, worn-out tires that are disposed of, hence lowering environmental hazards. The United States presents a prospective market for retreading tires due to the government’s ad hoc laws regarding worn-out tires.
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31-70 HP tractors hold the highest market share for the OTR tires in the agricultural tractors segment.
There is a sizable market for 31–70 HP tractors in densely populated nations with low per capita arable land. For instance, the amount of arable land per person in countries like China and India is <0.1 hectares, suggesting that these nations have more farmers than others. Furthermore, the government’s subsidies to low-income farmers have accelerated the mechanization rate in these nations. Take the Indian government’s Macro-Management Agricultural Schemes, for instance, where farmers purchasing tractors with 35 horsepower can receive a 25% subsidy.
Tractor models in the market usually range from small gardens to large ones used on extensive farms or construction sites. Each type requires different tire specifications for optimal performance. For instance, compact tractors (<70 HP) often use tires about 24-30 inches in diameter. Mid-range utility tractors (71–250 HP), used more broadly in agriculture, typically have rear tires ranging from 30-46 inches. The largest agricultural tractors (above 250 HP), which require the most power and carry the heaviest loads, can have tires up to 85 inches in diameter. Hence, the need for OTR tires changes depending on the tractor size.
Agriculture Tractors is the fastest-growing sub-segment in the application segment for the OTR Tire market.
The agriculture tractor segment is experiencing rapid growth in the OTR (Off-The-Road) tire market due to the increasing global population and rising demand for food production, which drive agricultural activities, leading to higher adoption of heavy machinery such as tractors. As farmers seek to enhance productivity and efficiency, there is a growing need for durable tires that can withstand the rigors of farming operations. Additionally, technological advancements in agriculture, such as precision farming and autonomous machinery, further drive the demand for OTR tires in the sector. In the Asia Pacific region, agriculture is done at small and medium-sized farms, which is expected to raise the demand for low HP tractors (i.e., <70 HP). In contrast, the tractors used in Europe are of higher horsepower (i.e.,>250 HP), which require OTR tires of larger sizes due to the availability of larger arial lands by the farmers. These innovations require tires with specialized features, such as enhanced grip and load-bearing capacity, to support the operation of advanced farming equipment. For instance, Trimble Inc. and AGCO Corporation established a joint venture to improve support for farmers in the mixed fleet precision agriculture market through factory-fitted and aftermarket solutions. AGCO Corporation also introduced FarmerCore, aimed at revolutionizing the farmer and dealer experience in digitization.
North America is the second-largest region in the OTR Tire market.
North America has a large construction industry that requires heavy machinery and equipment, which drives the demand for OTR tires in the region. The USGS (United States Geological Survey) released the Mineral Commodity Summaries 2024, highlighting that US mineral production contributed more than 105 billion dollars to the US economy in 2023, a 4 billion increase over 2022. This increased mining and industrial activities in North America has increased the requirement of heavy machinery and equipment, including OTR tires, to operate efficiently. The construction and mining vehicle used more in North America is the rigid dump truck, commonly used for hauling heavy loads in mining and construction operations. The OTR tire size used most in rigid dump trucks is the 57/65R63, a standard size for these vehicles due to its high load capacity and durability. The tire is often retreaded or purchased from the aftermarket to ensure the continued operation of the rigid dump truck. Companies such as Marangoni, Michelin, Vipal, Oliver, and Bandag are North America’s primary suppliers for retreaded OTR tires.
Key Players
Major manufacturers in the OTR tire market include Continental AG (Germany), Bridgestone Corporation (Japan), Michelin (France), The Goodyear Tire & Rubber Company (US), and Pirelli C . S.p.A (Italy).
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