The global dietary fibers market, valued at $6.8 billion in 2022, is projected to reach $12.3 billion by 2027, with a compound annual growth rate (CAGR) of 12.6% during the forecast period. This growth is primarily driven by the increasing consumption of dietary fiber supplements to meet nutritional requirements. With an aging population, a rise in lifestyle-related diseases, and escalating healthcare costs, there is a growing demand for these supplements. Consumers are turning to dietary supplements to improve their health and meet their essential nutritional needs, which is fueling market expansion.
North America is expected to lead the dietary fibers market, holding the largest market share. The region is experiencing a surge in demand for fortified foods and beverages, including dairy products, meat, baked goods, and snacks, particularly in the United States, Mexico, and Canada. Economic growth and urbanization have led to significant changes in dietary preferences and lifestyle habits across North America.
The dietary fibers market size is experiencing robust growth both in North America and across the globe. In North America specifically, several factors contribute to this growth:
- Increasing Demand for Functional Foods: Consumers in North America are becoming more health-conscious and are actively seeking out functional foods fortified with dietary fibers. These products offer additional health benefits beyond basic nutrition, such as improved digestion and weight management.
- Rising Incidence of Lifestyle Diseases: With the prevalence of lifestyle-related diseases such as obesity, diabetes, and heart disease on the rise in North America, there is a growing awareness of the importance of dietary fibers in maintaining good health. As a result, consumers are incorporating more fiber-rich foods and supplements into their diets.
- Aging Population: The aging population in North America is driving demand for dietary fibers, as older adults seek ways to maintain digestive health and prevent age-related health issues. This demographic is increasingly turning to fiber-rich foods and supplements to support their overall well-being.
- Increasing Demand for Functional Foods: Consumers in North America are becoming more health-conscious and are actively seeking out functional foods fortified with dietary fibers. These products offer additional health benefits beyond basic nutrition, such as improved digestion and weight management.
- Changing Consumer Preferences: Consumer preferences in North America are shifting towards healthier food choices, including products with added nutritional benefits like dietary fibers. This trend is driving manufacturers to innovate and develop new products to meet the growing demand for functional foods.
- Government Initiatives and Regulations: Government initiatives and regulations promoting healthy eating habits and nutrition labeling are also contributing to the growth of the dietary fibers market in North America. These efforts raise awareness about the importance of fiber in the diet and encourage consumers to make healthier choices.
Additionally, there is growing interest in Greek yogurt, confectionery items, and health beverages, which is expected to further drive market growth. Notably, more than half of US consumers prioritize high fiber content when choosing healthy snacks, indicating a favorable market environment. A report by Mintel revealed that 86% of US consumers have either tried or are willing to try high-fiber foods and beverages for digestive relief. Furthermore, the region’s large elderly population presents attractive opportunities for functional and fortified food and beverage applications.
Unleashing the Power of Dietary Fiber: A Look at Market Trends
Several key players dominate the dietary fibers market, including Beneo (Germany), ADM (US), Tereos (France), Cargill (US), Dupont (US), Roquette Frères (France), Ingredion Incorporated (US), Kerry Group PLC (Ireland), The Green Labs LLC (US), Nexira (France), Tate & Lyle (UK), Nutri Pea Ltd (Canada), Herbafood Ingredients GmbH (Germany), Scoular (US), and Baolingbao Biology Co Ltd. (China). These companies are actively expanding their presence through agreements and collaborations, leveraging their strong foothold in North America, Asia Pacific, and Europe. Additionally, they boast extensive manufacturing facilities and robust distribution networks across these regions.