Market Drivers:
# Government Initiatives & Incentive Programs
# Rising Focus on the Reduction of Fraud & Abuse of Controlled Substances
# Focus on Reducing Medication Errors
# Need to Curtail Escalating Healthcare Costs
Restraints:
# High Cost of Deployment
# Reluctance to Adopt New Technology
# Security and Workflow Issues
Opportunities:
# Services Industry to Provide Opportunities for Revenue Generation
# APAC Markets to Register High Growth
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The market is segmented based on product, delivery mode, end user, and region. Based on product, the market is segmented into e-prescribing solutions and e-prescribing services. The solutions segment is further divided into integrated solutions and standalone solutions. The services segment is divided into support & maintenance services, implementation services, network services, and training & education services.
Based on delivery mode, the market is segmented into web & cloud-based and on-premise solutions. Based on end user, the market is segmented into hospitals, office-based physicians, and pharmaceuticals. This report also provides market information across major regional segments, namely, North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa.
The e-prescribing market in Asia-Pacific is expected to register the highest growth during the forecast period owing to the healthcare organizations in the Asia-Pacific region that are actively moving towards digitization with a focus on streamlining their entire workflow and ensuring patient safety. The hospitals in Japan are widely adopting best practices, such as healthcare information exchange, e-prescribing, and electronic health record systems, to provide quality care to patients.
The market is consolidated at the top. Small market players operating at regional and local levels are challenging the market shares of leading players. In order to maintain their market shares, leading players are continuously signing contracts of agreements, collaborations, and partnerships. Increasing competition in this market is expected to drive innovation, thereby helping the industry to overcome the existing challenge of lack of technology awareness among end users.
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Target Audience
- Providers of e-prescribing systems and solutions
- E-prescribing services providers
- Hospitals & clinics
- Pharmaceuticals
- E-prescribing vendors
- Healthcare insurance providers
- Market research and consulting firms
- Venture capitalists and investors
