Enterprise Content Management Market: Drivers, Restraint & Future Growth
The enterprise content management market has been divided into two segments: software and services. The service segment is growing at a very fast rate. The market share of services is expected to be higher than software in 2020. Cloud-based services and the increasing trend towards data management consulting and risk management are helping the services segment to gain a greater market share. The services...
How Content Marketing Software is important for Customer Engagement?
Content marketing software helps marketers reduce the content creation time and create the personalize content for their audience. Marketers leverage these capabilities to enhance their customer experience. In the consumer-centric market, customer experience is crucial for retention of customers and to increase the brand loyalty. Content marketing software vendors also offer associated services to...