The breathable films market is estimated to be USD 2.4 billion in 2020 and is projected to reach USD 3.6 billion by 2025, at a CAGR of 8.2% between 2020 to 2025. Rising awareness of health and hygiene and increasing the purchasing power of consumers are the major drivers of the global breathable films market during the forecast period.

Breathable films are thin films with a characteristic property of allowing vapor to pass through while retaining the liquid. They are manufactured using various polymers such as polyethylene (PE), polyurethane (PU), polypropylene (PP), and polyester along with mineral fillers such as calcium carbonate. The presence of mineral fillers gives breathable films a microporous structure. Breathable films are also manufactured using polymers such as co-poly amide (CoPA), polyether block amide (PEBA), and polyether ester. These are monolithic in nature and have properties such as elasticity, permeability, and strength.

Breathable films are used in a wide range of applications such as hygiene, construction/roofing underlayment, and housing wrap, disposable protective garments, surgical gowns and drapes, fabrics to make sportswear and defense jackets, and in food packaging.

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Increasing per capita GDP (at PPP) with rising awareness on health & hygiene in developing countries is expected to drive this market.

Expansions, investment, and agreements were the key strategies adopted by the major players to achieve growth in the global breathable films market between 2017 and 2020. The major players in the breathable films market are Toray Industries (Japan), Mitsui Chemicals (Japan), Berry Global Group (US), Arkema (France), RKW Group (Germany), and Schweitzer-Mauduit International (US).

The impact of COVID-19 pandemic on the breathable films market is positive and is anticipated to grow by 9.4% in 2020 as compared to the earlier forecast of 7%. The huge demand for medical supplies due to COVID-19 pandemic has increased the production of masks, personal protective equipment (PPE) kit, and other medical supplies which was mainly catered by China. This increased the demand of breathable films in the country.

The companies have initiated the following developments:

• In January 2020, Berry Global Group announced that it has planned to expand its health, hygiene & specialties film business in North America. The planned investment is made to address both extrusion and printing capabilities in order to cater to the growing demand for breathable films in the region.
• In February 2020, RKW Group launched RoofTopGuard breather, a synthetic roofing underlayment that is breathable and optionally self-adhesive. The new products offer higher permeability and water resistance compared to other breathable products.
• In July 2019,Schweitzer-Mauduit International added a TPU film line at its manufacturing site in Suzhou, China, to support the demand for protective film in China and APAC region. In July 2019, Arkema acquired Prochimir SAS, a French company that specializes in high-performance thermobonding adhesive films. Prochimir develops high-performance thermobonding films and breathable membranes that are environmentally friendly.

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