This section details the current and potential opportunities in this market on the basis of applications and geographic regions. Head-up display is expected to have a growing demand in APAC during the forecast period.
Europe is leading the global HUD market in terms of market share owing to the number of automotive manufacturers present in this region that are involved in assembling HUD in luxury/premium segment cars and sports cars. Europe led the overall global head-up display market in 2014 and the market in APAC is estimated to grow rapidly during the forecast period. The increasing growth in the market for mid-segment cars is expected to drive this market. Europe accounted for a share of 52% of the overall global head-up display market in 2014.
The report covers all aspects of the head-up display market in terms of components, technologies, applications, and geographic analysis. This report covers the applications of head-up display including aviation and automotive. The aviation application is further subdivided into military/defense and civil aviation. The automotive application is further segmented into luxury/premium segment cars, sports segment cars, and mid-segment cars. The HUD market is segmented on the basis of component into computer/video generator, projector, software, combiner, and others.
The key revenue pocket for this market is the automotive application, where this particular technology is used to ensure driving safety and providing driving assistance to the driver. The major players in this segment are BAE Systems (U.K.), Continental AG (Germany), Denso Corporation (Japan), Visteon Corporation (U.S.), Nippon Seiki Co., Ltd (Japan), and Yazaki Corporation (Japan).
The global head-up display market is estimated to reach USD 9.02 billion by 2020, growing at a CAGR of 26.23% between 2015 and 2020. The automotive application is expected to grow at a CAGR of 29.28% during the forecast period. The market in APAC is expected to grow rapidly, followed by Europe and North America.
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The report also details the value chain and supply chain of the head-up display market. It focuses on the parent market and its segments, and identifies the total market potential. The report also covers the drivers, restraints, and opportunities in the head-up display market.