This research study involves the extensive usage of secondary sources, directories, and databases [such as World Health Organization (WHO), Organisation for Economic Co-operation and Development (OECD), World Bank, the European Chemical Industry Council, US Energy Information Administration, US Department of Energy, American Chemistry Council, US Census Bureau, Federal Ministry of Economic Affairs and Energy (Germany), Department of Petroleum Engineering and Applied Geophysics (Germany), Medicines & Healthcare Products Regulatory Agency (UK), and Food & Drink Sector Council (UK)], in order to identify and collect information useful for this technical, market-oriented, and financial study of the Rheometer and Viscometer Market.

In-depth interviews were conducted with various primary respondents, including subject-matter experts (SMEs), C-level executives of key market players, and industry consultants to obtain and verify qualitative and quantitative information and to assess market prospects.

Objectives of the Study:

• To define, describe, and forecast the global viscometer market by product, sample type, end user, and region
• To provide detailed information about the major factors influencing market growth (key drivers, restraints, opportunities, and industry-specific challenges)
• To strategically analyze micromarkets with respect to individual growth trends, prospects, and their contributions to the global viscometer market
• To analyze market opportunities for stakeholders and provide details of the competitive landscape for key global players
• To forecast the size of the market segments with respect to four main regions, namely, North America (US and Canada), Europe [Germany, France, the UK, and Rest of Europe (RoE)], Asia Pacific [China, India, Japan, and Rest of Asia Pacific (RoAPAC)], and the Rest of the World (RoW)
• To profile the key players active in the global rheometers and viscometers industry and comprehensively analyze their global revenue shares and core competencies
• To track and analyze competitive market-specific developments such as product developments & commercialization, strategic mergers, market expansions, as well as agreements in the global rheometers and viscometers market

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The report studies the global rheometers and viscometers market over the forecast period from 2018 to 2023. The market is projected to reach USD 878.6 million by 2023 from USD 721.5 million in 2018, at a CAGR of 4.0%. The demand for rheometers and viscometers across key markets is majorly driven by factors such as technology advancements; expansion of petrochemical and material manufacturing industries; growing stringency of the regulatory framework for product safety compliance in cosmeceutical, biotechnology, and pharmaceutical industries; rising public-private investments to support product innovation; and increasing burden of target diseases, globally. However, the high cost of viscometers and rheometers is expected to restrain the growth of this market during the forecast period.

Based on product, viscometers are estimated to account for the largest share of the rheometers and viscometers market in 2018.

On the basis of product, the rheometers and viscometers market is segmented into rheometers (further segmented into dynamic rotational rheometers, torque rotational rheometers, capillary rheometers, oscillatory rheometers, high-throughput rheometers, and other rheometers) and viscometers (further segmented into rotational viscometers, process viscometers, capillary viscometers, and other viscometers). The viscometers segment is expected to account for the largest share of the global rheometers and viscometers market in 2018.

The large share of this segment can be attributed to the increasing adoption of viscometers among lab technicians and researchers in pharmaceutical and petrochemical industries due to the procedural benefits offered by these instruments, such as the capability to analyze samples in varied environments, high accuracy, versatility for analyzing different samples, ease of handling, fast processing time, device portability, need of small sample volume, capability to analyze time-dependent fluids, and capability to perform shear-dependent analysis at various speeds.

Based on end user, the petroleum product manufacturers & petrochemical refineries segment is expected to account for the largest share of this market in 2018.

On the basis of end user, the rheometers and viscometers market is categorized into petroleum product manufacturers & petrochemical refineries; pharmaceutical, cosmeceutical, and biotechnology companies; chemical and material manufacturers; food and beverage manufacturers; research laboratories and academic institutes, and other end users. Petroleum product manufacturers & petrochemical refineries are expected to account for the largest share of the rheometers and viscometers market in 2018. The mandatory rheological evaluations for product quality assessment as regulatory guidelines across respective countries and the rising production output & capabilities of major product manufacturers are the key factors supporting the growth of the rheometers and viscometers market for petroleum product manufacturers & petrochemical refineries.

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North America is expected to dominate the rheometers and viscometers market in 2018.

Geographically, the market is segmented into North America, Europe, Asia Pacific, and the Rest of the World. The large share of North America can be attributed to ongoing technological advancements in the field of rheometers & viscometers, the wide availability of rheometers and viscometers in the region (owing to the strong distribution networks of major product manufacturers in North America), and the strong presence of major device manufacturers.

As of 2017, the global rheometers market was dominated by Anton Paar (Austria), Spectris (UK), and Waters Corporation (US), whereas, the global viscometers market was dominated by Brookfield Engineering Laboratories (US), Anton Paar (Austria), and Waters Corporation (US). In the past three years, these companies adopted product developments & commercialization, market expansions, mergers, and agreements as their key business strategies to ensure market dominance. Cannon Instruments Company (US), Thermo Fisher Scientific (US), Emerson (US), BARTEC (Germany), and GBC Scientific Equipment (Australia) are some of the other major players in this market.

Stakeholders:

• Rheometer and viscometer manufacturing companies
• Pharmaceutical, biotechnology, and cosmeceutical companies
• Petroleum manufacturers and petrochemical refineries
• Food processing companies and beverage manufacturers
• Chemical and material manufacturers
• Environmental testing, food testing, and forensic analysis laboratories
• Product sales and distribution companies
• Research and development companies
• Research laboratories and academic institutes
• Clinical research organizations (CROs)
• Government and non-governmental regulatory authorities
• Independent national and international associations
• Diagnostic and forensic testing laboratories
• Market research and consulting firms

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