Social Media Analytics Software and Services are expected to witness a prominent growth rate among SMEs during the forecast period
The global
social media analytics market size is expected to grow from USD 3.6 billion in
2020 to USD 15.6 billion by 2025, at a Compound Annual Growth Rate (CAGR) of
34.1% during the forecast period. Major factors fueling the market growth are
increasing user engagement of social media using smartphones, and increased
focus on the market and competitive intelligence.
Major social
media analytics...