Digestive Health on Demand: The Expanding US Probiotic Market

The US probiotics market is experiencing a significant surge, with projections indicating a compound annual growth rate (CAGR) of 8.0% from 2022 to 2027, according to a report published by MarketsandMarkets. This growth is primarily driven by increasing awareness of digestive health and the impact of dietary choices on overall well-being. Consumer Behavior and Industry Innovation According to...