Top Key Players in Professional Dental Care Market are Colgate-Palmolive Company (U.S.) and Procter & Gamble Company (U.S.)
In toothpastes and toothbrushes market Colgate-Palmolive Company (U.S.), The Procter & Gamble Company (U.S.), Unilever plc (U.K.) dominates the market and together accounted for ~70-75% of the global professional dental care market in 2015.
On the other hand, in cosmetic teeth whitening products market is dominated by Colgate-Palmolive Company (U.S.), Ultradent Products, Inc. (U.S.), The Procter & Gamble Company (U.S.), and GC Corporation (Japan).
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The leading position of Colgate-Palmolive Company (U.S.) in professional dental care market is mainly attributed to its strong product portfolio and strong distribution and services network across the globe. The company sells its products in over 200 countries across the globe. It offers wide range of toothpastes, toothbrushes, dental floss, mouthwashes, and other oral pharmaceutical products for dentists, oral health professionals, and consumers. The company significantly focuses on product innovation, product enhancement, and product launches; it invested USD 274 Million for R&D activities in 2015. The company launched two new products, Colgate Optic White Toothbrush + Whitening Pen (a first-ever toothbrush with built-in whitening pen) and Pain Out (a tooth pain relief product) in 2014 and 2016, respectively.
The Procter & Gamble Company (U.S.) held the second-largest share in the professional dental care market in 2015. The company has a strong presence across North America, Europe, Australia, and Asia, with manufacturing facilities located in 70 countries across the globe. The company operates through five major business segments, namely, Fabric and Home Care; Baby, Feminine, and Family Care; Beauty, Health Care; and Grooming. The Health Care business includes dental care products (toothbrushes, toothpastes, and other dental care products) and personal healthcare products (gastrointestinal, rapid diagnostics, respiratory, vitamins/minerals/supplements, and other personal healthcare products). The company offers its dental care products under the Crest and Oral-B brands. P&G focuses on product launches as its major growth strategy.
Some of the prominent players in the professional dental care market include Colgate-Palmolive Company (U.S.), The Procter & Gamble Company (U.S.), Unilever plc (U.K.), Johnson & Johnson (U.S.), Young Innovation, Inc. (U.S.), Ultradent Products, Inc. (U.S.), GC Corporation (Japan), GlaxoSmithKline plc (U.K.), Dr. Fresh, LLC (U.S.), 3M Company (U.S.), Koninklijke Philips N.V. (Netherlands), and Sunstar (Japan).
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