The global precision viticulture market is estimated at USD 1,014.0 Million in 2017 and is projected to reach USD 1,546.6 Million by 2022, at a CAGR of 8.81% during the forecast period. The market is driven by factors such as an increase in focus on vineyard efficiency and productivity, increase in demand for high-quality grapes, growth in adoption of new technologies in farming for maximum profitability and production, and government support for the adoption of modern viticulture techniques. The rising need for monitoring grape quality, particularly in the developing regions, is driving the growth of the precision viticulture industry globally.

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The Asia Pacific region is projected to grow at the highest CAGR during the forecast period. The countries covered under the region include Australia & New Zealand, China, India, Japan, and the Rest of Asia Pacific which includes Thailand, Vietnam, Indonesia, Malaysia, the Philippines, and South Korea. Increasing awareness about the implementation of innovative technologies for valuing spatial data and mapping yields of grapes in emerging economies such as Australia & New Zealand and India are the key factors that drive the precision viticulture market growth in the region. The presence of large farmlands and increasing adoption of agricultural technologies in the countries drive the demand for precision viticulture in the region.

This report includes a study of various precision viticulture technologies, applications, and products/services, along with the product portfolios of leading companies. It includes the profiles of leading companies such as John Deere (US), Trimble (US), Topcon (Japan), Deveron UAS (Canada), and TeeJet Technologies (US).

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Scope of the Report:

This research report categorizes the precision viticulture market based on technology, application, product/service, and region.

Based on Technology, the market has been segmented as follows:

• Guidance systems
  • Global positioning system (GPS)
  • Geographic information system (GIS)
• Remote sensing
  • Handheld
  • Satellite sensing
• Variable rate technology

 Based on Application, the market has been segmented as follows:

• Yield monitoring
  • On-farm
  • Off-farm
• Field mapping
  • Boundary mapping
  • Drainage mapping
• Crop scouting
• Weather tracking & forecasting
• Irrigation management
• Inventory management
• Farm labor management
• Financial management
• Others (demand forecasting, customer management, and profit center analysis)

Based on Product/Service, the market has been segmented as follows:

• Hardware
  • Automation & control systems
  • Sensing & monitoring devices
• Software
  • Local/Web-based
  • Cloud-based
• Services
  • System integration and consulting
  • Managed services
    • Farm operation services
    • Data services
    • Analytics services
  • Connectivity services
  • Assisted professional services
    • Supply chain professional services
    • Climate information services
    • Others (financial management and inventory management services)
  • Maintenance & support

Based on Region, the market has been segmented as follows:

• North America
• Europe
• Asia Pacific
• South America
• RoW (the Middle East and Africa)